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Home
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Working Papers
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Untapping Beer Terroir: Experimental Evidence of Regional Variation in Hop Flavor Profiles

Working Paper No. 267

Published: 2021
Category:
Economics

Untapping Beer Terroir: Experimental Evidence of Regional Variation in Hop Flavor Profiles

Aaron J. Staples, J. Robert Sirrine, Alec Mull, Scott Stuhr, Alex Adams & Trey Malone
Full Text PDF
Abstract
Thanks in part to the push for localized supply chains, U.S. hop production is becoming more regionally diverse. Differentiation in geographies implies changes in growing climates and other environmental factors known to alter the flavor profiles of agricultural commodities used in food and drink. We use a chemical analysis, blind taste test, and choice experiment to identify whether the same hop cultivar grown in different regions induces a unique sensory profile in hops and beer. The chemical analysis and taste test provide evidence of hop terroir, while we find that brewers are willing to pay a premium for local hops.

Submission

Please send your papers as PDF files to the editor, Victor Ginsburgh, at vginsbur@ulb.ac.be
Papers will be quickly reviewed, prior to potential posting on the website. Decision will be to post or not, possibly with short comments, but without referee reports. The decision will be based primarily on the suitability of the paper’s topic to the aims of the Association.
Such decisions are independent of publication decisions for the Journal of Wine Economics.

Working Paper publication requires that at least one author
is a regular member of AAWE.

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