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Working Papers
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Agricultural landscape, vineyards and tourism flows in Tuscany, Italy: Results from an applied economic study

Working Paper No. 103

Published: 2012
Category:
Economics

Agricultural landscape, vineyards and tourism flows in Tuscany, Italy: Results from an applied economic study

Paulo A.L.D. Nunes & Maria L. Loureiro
Full Text PDF
Abstract
It is widely acknowledged that landscape features can play a major role in determining tourism demand. The analysis presented in this work aims at assessing the impact of agricultural landscape and high-quality wine production on regional tourism flows. This paper focuses on Tuscany, a major touristy region in Italy renowned for its pleasant climate and enchanting countryside. Thus, agricultural landscape and high-quality wine production have been included as explanatory variables in a regression model encompassing also the socio-demographic and geographical characteristics of each municipality, accommodation availability, the presence and availability of protected areas and the main types of tourism attraction factors, such as art and proximity to the seaside. This model has been run tourist demand, which has then been disentangled into the international and domestic markets. Results allow concluding that agricultural landscape and the production of quality wines represent a positive externality for tourism flows. A monetary evaluation of the impacts of agricultural landscape and wine production has been performed. The results show that the yearly contribution of these externalities to the revenue of tourism services differs across the provinces. This can have important policy implications for tourism promotion choices and allows drawing a profile of the average tourist visiting different parts of Tuscany.

Submission

Please send your papers as PDF files to the editor, Victor Ginsburgh, at vginsbur@ulb.ac.be
Papers will be quickly reviewed, prior to potential posting on the website. Decision will be to post or not, possibly with short comments, but without referee reports. The decision will be based primarily on the suitability of the paper’s topic to the aims of the Association.
Such decisions are independent of publication decisions for the Journal of Wine Economics.

Working Paper publication requires that at least one author
is a regular member of AAWE.

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